For cancer survivors and caregivers, trust in your medical team is so incredibly important. During initial consultations with medical teams from three top cancer treatment centers in Los Angeles, Gary and I listened carefully to the information being provided in response to our well-researched list of questions.
We also paid attention to other cues. Was the team organized with all his test results and background information? Were they relatively on time? Did they give us their focus and attention or were they rushing through to get on to their next thing? Did they use good eye contact and did they listen? And as author Malcolm Gladwell of The Tipping Point uncovers, there were a million other unspoken pieces of information that went into our decision of who we would entrust his life to.
Once we made our decision, we entered into the partnership with 100% belief in the treatment approach his oncologist set in motion. We did not follow in blind faith (check out The Last Time I Sat on a Fence to know there are times and occasions where it is important to be an advocate and speak up) but we gave the doctor credit as being fully trustworthy. From there, the actions that followed became the barometer by which we could measure if he was maintaining the trust we had invested in him. He never faltered.
Some pieces of trust are given and some are earned. It is a fragile thing and easily broken. This is why as a coach, I always do my best to over-deliver. So when I engage in a relationship with a provider, I expect them to at least deliver on what they promised. If it is my first time engaging with them it’s even more important because I have many, many different choices. Sell me a dozen balloons and then deliver only hot air and you have lost my trust.
In the world of blogging, delivering valuable and original content builds trust. If I am going to invest my time in reading and following writers, then I need to trust you. If your blog is a way you share information about services you have to offer, then it is even more important I do not lose that trust.
I don’t endorse a lot of people or services. I am selective so when I do make a point of highlighting something you can be sure it has passed the coaching by tambre standard of value and high level of trust.
Here are some of my favorite (and I can’t help but repeat some names I’ve highlighted in the past because they keep on giving) who make that shortlist. I share their names and links with gratitude for having the kind of integrity about their work that surpasses so many others:
Darren Neuberger – Let’s Talk About It
Martha Giffen– Online Marketing Expert and self-describe Social Media Diva
Sandi Faviell Amorim – Deva Coaching
Adela Rubio – Activate Your Business with Joint Ventures and Community
Cindy Clemens – My Business Marketing Mentor
Michele Scism – Decisive Minds
Gina Osher – The Twin Coach
And, of course…
Raising a cup of (your favorite drink here) to toast your consistency, quality, generosity and commitment to helping others. I’m inspired!